INTELLECTIVE

Marketing Consultants

ABOUT

SPECIALIST FINANCIAL SERVICES MARKETING AGENCY

If your internal or outsourced marketing team is providing you with strategies and insights for the current state of your business then you are already at a disadvantage.

What you really need to do is predict what your competitors are going to do in the future. We call that marketing intelligence 3.0. Marketing intelligence 3.0 is our ability to position your business in a no competition zone. A zone where you compete not on price, products or services but on VALUE.

If you are viewing your business as a commodity you will always be compared to competitors or industry standards limiting your exponential growth.

We have decades of Fintech and risk management experience which we combine with cutting edge technology to formulate your short, medium and long-term market positioning.

We follow an iterative lean startup approach to fail as fast as possible thereby gaining insight into what delivers the most value for your business at the lowest cost.

Our in-depth understanding of what technical founders, visionaries, sales people and data analytics teams are good at enables us to relieve pressure where necessary and reduce the amount of time each stakeholder spends doing something other than what matters - doing that one thing that will make you successful.

Ready to focus on the future of your business? Let's go.

Step 1

All our solutions are bespoke. We do not copy paste anything. As such an understanding of your business is our first key priority which we achieve through ethnography, a digital footprint, business and predictive analysis on your industry and competitors.

Step 2

We measure everything quantitatively and qualitatively. At this point of our interaction we will develop KPI's and measured aligned to your business objectives and linked to milestones which feed into your iterative marketing intelligence strategy.

Step 3

We then present our findings to you with actionable steps specifically focusing on what will provide your business with the 80/20 benefit. Our key question is simple - what will deliver the greatest value in the shortest space of time.

Step 4

Execution time. We work directly with key members of the team to ensure the intelligence acquired is acted upon. We use tools like Jira and lean start up methodologies to deliver value on time without waste and at cost.

Step 5

At this stage we need to continuously reinvent your business. We equip you with a full suite of solutions including case studies, product development with validated research and timelines which include OKR's and stretch goals.